Tag Archives: new york yankees

’47 Global Artist Project

’47 is world-famous for combining authenticity with fresh designs in their licensed sportswear. Their latest capsule collection is titled Global Artist Project and features unique interpretations of some of baseball’s greatest franchises. Major League Baseball is growing more and more popular around the world and in response to this ’47 collaborated with the international artist […]

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Coca Cola, McDonalds, Mercedes Benz, Michael Jordan, Apple. What do all these names have in common besides being the international category leaders in their own right? The answer is brand identity. A commodity only a few companies have beyond the borders of their home markets. Becoming a household name across the continents is no easy […]

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