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Gumball 3000 by KICKZ

Founded in 1999 by British entrepreneur Maximillion Cooper, Gumball 3000 is an entertainment group and lifestyle brand based in London. Combining automobiles, pop culture and art, Cooper’s vision started with a road trip across Europe. Inviting societies’ elite, including Jamiroquai, Kate Moss and Johnny Knoxville, Cooper drove across Europe hosting glamorous parties and starting an event that would eventually develop into a global brand. In addition to the rally, Gumball 3000 now produces footwear, watches, video games, energy drinks, special edition cars, toys and clothing apparel.

Gumball 3000 - It’s not a race, it’s a rally

The annual Gumball 3000 event has evolved into a festival of live music, extreme sports and car shows. Running for a week and spanning over multiple countries, the tour attracts celebrities, professional athletes, business figureheads and millions of fans. The Gumball 3000 group operates in the entertainment, finance and fashion industries and is a testament to Cooper’s abilities and a designer and creative director. At KICKZ online we feature a selection of Gumball t-shirts and crewneck sweatshirts. Available in bold colours and featuring their now iconic logo, Gumball 3000 is not just a fashion choice, it’s a lifestyle.