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Nike Air Max - all time classic

Of the all-time classics that have stood the test of time and are still going strong, the Nike Air Max is amongst the best. Originally designed in 1987 by Tinker Hatfield, the Nike legend who was originally employed by Nike to design shops, these are the first trainers to show the Nike Air Technology through a small window built into the heel of the shoe. Tinker drew his inspiration from the Centre Georges Pompidou, a building in Paris famous for its ‘inside-out’ design.

Nike Air Max fell into its stride in the mid-90s when everyone in hip hop and sport seemed to wear only this iconic footwear. Since then, stars such as LeBron James, Dizzee Rascal and even Barack Obama have been spotted wearing the retro classics.

The real genius behind the Nike Air Max is that it made the invisible visible. While Nike Air Tech was a hidden secret before, the Nike Air Max made it clear for all to see. People started seeing these shoes less as a necessity and more as a tool that would make them better at sport.
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Nike Air Max

Yes, everyone recognises the Nike Air Max, and has probably owned a pair at some point, but did you know:

The Nike Air Max was so ground-breaking that its 1987 advertising campaign was the first time the song “Revolution” by the Beatles had been used in an ad.

Range Rover once used the Nike Air Max in an advert to help boost publicity for the quality of their suspension.

Marion Frank Rudy, the inventor of Nike Air, was an aeronautical engineer by trade.

Nike Air Max at KICKZ

Find all models of the Nike Air Max:

Air Max 1

Air Max 90

Air Max Command

Air Max Thea

nike WMNS AIR MAX COMMAND BLACK/BLACK-WHITE
nike
WMNS AIR MAX COMMAND
£ 101.95 £ 65.99
nike WMNS AIR MAX COMMAND WHITE/WHITE-BRIGHT MANGO
nike
WMNS AIR MAX COMMAND
£ 101.95 £ 65.99
nike AIR MAX 90 ESSENTIAL BLACK/BLACK
nike
AIR MAX 90 ESSENTIAL
£ 109.95 £ 70.99
nike AIR MAX 90 ESSENTIAL SQDRN BL/WLF GRY-BLK-STRTS BL
nike
AIR MAX 90 ESSENTIAL
£ 109.95 £ 54.95
nike AIR MAX 90 ESSENTIAL BLACK/BLACK-WOLF GREY-ANTHRACITE
nike
AIR MAX 90 ESSENTIAL
£ 108.95
nike AIR MAX 90 ESSENTIAL WOLF GREY/BINARY BLUE-DARK GREY-WHITE
nike
AIR MAX 90 ESSENTIAL
£ 109.95 £ 81.99
nike AIR MAX 90 ESSENTIAL COOL GREY/WOLF GREY-PURE PLATINUM-WHITE
nike
AIR MAX 90 ESSENTIAL
£ 109.95
nike AIR MAX 90 ESSENTIAL BLACK/BLACK-WHITE
nike
AIR MAX 90 ESSENTIAL
£ 108.95
nike AIR MAX 90 ESSENTIAL MEDIUM OLIVE/MEDIUM OLIVE-VELVET BROWN
nike
AIR MAX 90 ESSENTIAL
£ 108.95
jordan AIR JORDAN 1 MID SEQUOIA/MAX ORANGE-WHITE
jordan
AIR JORDAN 1 MID
£ 85.95 £ 63.99
nike AIR MAX 1 (GS) black/grey/white
nike
AIR MAX 1 (GS)
£ 73.95 £ 36.99
nike AIR PEGASUS 83 MAX ORANGE/BLACK-OFF WHITE-WHITE
nike
AIR PEGASUS 83
£ 66.95 £ 46.99
nike WMNS AIR MAX 1 ESSENTIAL WLF GRY/TM RD-TTL ORNG-SMMT WH
nike
WMNS AIR MAX 1 ESSENTIAL
£ 105.95 £ 52.99
nike WMNS AIR MAX 90 ESSENTIAL PR PLTNM/RDNT EMRLD-BLK-SMMT W
nike
WMNS AIR MAX 90 ESSENTIAL
£ 109.95 £ 54.99
nike WMNS AIR MAX 90 ESSENTIAL SMMT WHT/LGHT BN-BRGHT CRMSN-S
nike
WMNS AIR MAX 90 ESSENTIAL
£ 109.95 £ 76.99
nike WMNS AIR MAX 90 ESSENTIAL DARK GREY/WOLF GREY-ANTHRACITE
nike
WMNS AIR MAX 90 ESSENTIAL
£ 109.95 £ 76.99
nike WMNS AIR MAX 90 ESSENTIAL BLUE GREY/BRIGHT GRAPE-MIDNIGHT NAVY
nike
WMNS AIR MAX 90 ESSENTIAL
£ 109.95 £ 76.99
nike WMNS AIR MAX 90 ESSENTIAL EMBER GLOW/ARCTIC ORANGE-DARK CAYENNE
nike
WMNS AIR MAX 90 ESSENTIAL
£ 109.95 £ 76.99
nike AIR MAX COMMAND PRM COOL GREY/COOL GREY-BLACK-MAX ORANGE
nike
AIR MAX COMMAND PRM
£ 105.95 £ 78.99
nike AIR MAX COMMAND PRM TEAM RED/TEAM RED-BLACK-WHITE
nike
AIR MAX COMMAND PRM
£ 105.95 £ 74.99
nike AIR MAX TAVAS SE PURE PLATINUM/SAIL
nike
AIR MAX TAVAS SE
£ 97.95 £ 63.99
nike AIR MAX TAVAS ACTION RED/ACTN RED-GYM RD-WHT
nike
AIR MAX TAVAS
£ 93.95 £ 56.99
nike AIR MAX TAVAS UNIVERSITY RED/LT CRIMSON-WHT
nike
AIR MAX TAVAS
£ 93.95 £ 60.99
nike AIR MAX 1 ULTRA MOIRE BLACK/BLACK-SUMMIT WHITE
nike
AIR MAX 1 ULTRA MOIRE
£ 112.95 £ 73.99
nike AIR MAX 1 ULTRA MOIRE TERRA RED/TERRA RED-WHITE
nike
AIR MAX 1 ULTRA MOIRE
£ 112.95 £ 73.99
nike WMNS AIR MAX 1 ULTRA JCRD fuchsia/white
nike
WMNS AIR MAX 1 ULTRA JCRD
£ 116.95 £ 58.99
nike WMNS AIR MAX 1 ULTRA JCRD pink/black
nike
WMNS AIR MAX 1 ULTRA JCRD
£ 116.95 £ 58.99
nike WMNS AIR MAX 1 ULTRA ESSENTIALS platinum
nike
WMNS AIR MAX 1 ULTRA ESSENTIALS
£ 105.95 £ 52.99
nike WMNS AIR MAX 1 ULTRA MOIRE BRGD BL/BRGD BL-SQDRN BL-PR PL
nike
WMNS AIR MAX 1 ULTRA MOIRE
£ 112.95 £ 56.99
nike W AIR MAX THEA KJCRD bronce/black
nike
W AIR MAX THEA KJCRD
£ 105.95 £ 52.99
nike W AIR MAX 1 ULTRA ESSENTIALS BLACK/BLACK-WLF GRY-MTLLC SLVR
nike
W AIR MAX 1 ULTRA ESSENTIALS
£ 105.95 £ 52.99
nike W AIR MAX 1 ULTRA ESSENTIALS GYM RED/GYM RED-BLACK-SAIL
nike
W AIR MAX 1 ULTRA ESSENTIALS
£ 105.95 £ 52.99
nike W AIR MAX 1 ULTRA ESSENTIALS FIBERGLASS/FIBERGLASS-WHITE
nike
W AIR MAX 1 ULTRA ESSENTIALS
£ 109.95 £ 70.99
nike KIDS AIR MAX 90 MESH (GS) blue/red/white
nike
KIDS AIR MAX 90 MESH (GS)
£ 77.95 £ 49.99
nike KIDS AIR MAX 90 MESH (GS) blue/grey
nike
KIDS AIR MAX 90 MESH (GS)
£ 77.95 £ 49.99
nike AIR MAX 90 ULTRA BR MDNGHT NVY/MDNGHT NVY-MDNGHT N
nike
AIR MAX 90 ULTRA BR
£ 116.95 £ 58.99
nike AIR MAX 90 ULTRA BR PR PLATINUM/PR PLTNM-PR PLTNM
nike
AIR MAX 90 ULTRA BR
£ 116.95 £ 75.99
nike W AIR MAX 90 ULTRA BR WOLF GREY/BLK-HYPR ORNG-WHITE
nike
W AIR MAX 90 ULTRA BR
£ 116.95 £ 58.99
nike W AIR MAX 90 ULTRA BR TOTAL CRIMSON/PINK BLAST
nike
W AIR MAX 90 ULTRA BR
£ 116.95 £ 75.99
nike W AIR MAX 90 ULTRA BR WHITE/PURE PLATINUM-PR PLTNM
nike
W AIR MAX 90 ULTRA BR
£ 116.95 £ 75.99
nike W AIR MAX 90 ULTRA BR white/fuchsia
nike
W AIR MAX 90 ULTRA BR
£ 116.95 £ 58.99
nike KIDS AIR MAX 90 MESH (TD) BLACK/BLACK-COOL GREY
nike
KIDS AIR MAX 90 MESH (TD)
£ 42.95 £ 27.99
nike AIR MAX 90 LTR (PS) Black/Black
nike
AIR MAX 90 LTR (PS)
£ 57.95
nike WMNS NIKE AIR MAX THEA OBSIDIAN/WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 60.99
nike WMNS NIKE AIR MAX THEA BLACK/SUMMIT WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 65.99
nike WMNS NIKE AIR MAX THEA VIVID PINK/SUMMIT WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 65.99
nike WMNS NIKE AIR MAX THEA BLUE GREY/BLACK-SUMMIT WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 65.99
nike WMNS NIKE AIR MAX THEA OATMEAL/SAIL-WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95
nike WMNS NIKE AIR MAX THEA PINK OXFORD/BRIGHT MELON-WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 70.99
nike WMNS NIKE AIR MAX THEA DESERT OCHRE/GOLD DART-WHITE
nike
WMNS NIKE AIR MAX THEA
£ 93.95 £ 66.99
nike AIR MAX 90 LTR (GS) COOL GREY/BLACK-MAX ORANGE-WHITE
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 58.99
nike AIR MAX 90 LTR (GS) COOL GREY/GYM RED-ANTHRACITE-WHITE
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 LTR (GS) BLACK/DARK GREY-PALM GREEN-WHITE
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 53.99
nike AIR MAX 90 LTR (GS) DARK OBSIDIAN/COURT BLUE-BLACK-WHITE
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 LTR (GS) MIDNIGHT NAVY/BLUE TINT-HYPER VIOLET
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 LTR (GS) PURE PLATINUM/EMBER GLOW-PURPLE DYNASTY
nike
AIR MAX 90 LTR (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) ANTHRACITE/WHITE-HYPER PINK
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) BLACK/GREEN GLOW-MTLC PLATINUM
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) PURE PLATINUM/COOL GREY-LAVA GLOW-WHITE
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 53.99
nike AIR MAX 90 MESH (GS) BLUECAP/WHITE-DP RYL BLUE-BLK
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) BLACK/WHITE-VIVID PINK
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 58.99
nike AIR MAX 90 MESH (GS) OBSIDIAN/OBSIDIAN
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) COOL GREY/GYM RED-ANTHRACITE-WHITE
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
nike AIR MAX 90 MESH (GS) WHITE/UNVRSTY RED-WLF GRY-BLK
nike
AIR MAX 90 MESH (GS)
£ 81.95 £ 56.99
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